|MLK Jr. poster on sale at Amazon.com|
Thor Halvorssen, the founder of The Human Rights Foundation, has written an open letter to Ted Marlow, the CEO of Urban Outfitters regarding their Che Guevara merchandise. It is an excellent analysis of why it is not only a bad marketing strategy but also immoral.
|Aung San Suu Kyi T-Shirt by Cafe Press on Amazon|
However, it is not only the promotion of a deceased mass killer who never renounced violence that is disturbing but the absence of positive icons such as Mohandas Gandhi, Martin Luther King Jr., Vaclav Havel, Aung San Suu Kyi and many others who made the world a better place using nonviolent means, respecting and defending human rights and dignity. It is troubling that some around the world want to celebrate a man who committed acts of mass violence that did not make things better but fail in honoring those did.
|Mohandas Gandhi t-shirt on sale at Amazon|
|Symbol of Polish Solidarity Movement|
Urban Outfitters will reconsider promoting a hateful symbol and join in marketing icons who made a difference for the better. In the meantime the following are already available online.